According to a report by Accenture Digital, 57% of businesses claimed that chatbot delivers significant ROI on minimal investment. In MIT’s Technology Review, about 80% of respondents report measurable improvements in customer satisfaction, service delivery, and contact center performance due to chatbot experiences. Good customer service practices in the 21st century are essential for all successful businesses.
So far, artificially intelligent chatbots have been among the few best inventions to grace the 21st century’s customer support operations. As per a report by Statista, about 64% of businesses even believe that chatbots will allow them to deliver a more customized customer support experience. From helping companies provide personalized support to making the ticket remediation process quicker and smoother, AI Chatbots have made numerous improvements, which is true for WhatsApp chatbots.
Artificially intelligent WhatsApp Chatbots have become the need of the hour for businesses, especially in the E-commerce sector. Since WhatsApp has become one of the most loved and frequently used platforms among all age groups, having a WhatsApp chatbot integrated benefits Ecommerce businesses hugely.
Quick stats of WhatsApp chatbots for eCommerce
- By 2023, over 70% of chatbots are estimated to be in retail.
(Source – Juniper Research) - Nearly one-quarter (22%) of respondents said they already trust chatbot recommendations for product purchases. (Source – Cognizant)
- Better bot experiences with more engaged audiences tend to get 80-90% response rates. While even the least favorable experiences are in the 35-40% range. (Source – Matt Barby)
- Business leaders claim chatbots raise their average sales by 67%. (Source – Forbes)
- Around 90% of brands register measurable improvement in complaint resolution thanks to chatbots (Source –
Technology Review) - Using conversational commerce to tackle abandoned carts, stores are increasing revenue by 7-25% (Source –
Chatbots Magazine) - 38% of consumers think brands should use chatbots for deals, coupons, and promotions. (Source –
Uberall) - 58% of American consumers will switch companies because of poor customer service. (Source –
Microsoft)
Top 10 benefits of having a WhatsApp bot for your Ecommerce business
- Chatbots help you easily keep track of the customer journey.
- They enable smooth customer data collection.
- WhatsApp Chatbots help you increase eCommerce customer retention rates.
- Significantly Improve customer onboarding levels.
- Chatbots allow customers to reach out to businesses from their preferred channels.
- They help automate the ticket remediation process.
- Bots improve first-call resolution rates.
- Make it possible for E-Commerce businesses to provide customer assistance 24/7.
- Help Ecommerce businesses significantly cut down on customer support operating costs.
- Help businesses remind customers about abandoned shopping carts.
Related: Check out WhatsApp Chatbot Features
Major use cases of WhatsApp chatbots for Ecommerce
Chatbots provide Conversational support
No one can unsee the benefits of conversational support.WhatsApp chat boards are excellent conversational support tools that help customer service teams provide the best customer care experience. Conversation support increases customer satisfaction and helps businesses make a stronger connection with their consumers.
Faster ticket remediation
According to MIT Technology Review, about 90% of respondents report that they have recorded measurable improvements in the speed of complaint resolution, and over 80% have noted enhanced call volume processing using AI. AI-driven WhatsApp chatbots solve tickets efficiently and make the entire process much quicker.
Better and cheaper lead generation
If there is one thing businesses tend to spend a considerable sum is the lead generation process. Traditional lead generation costs Ecommerce businesses billions and billions every year. But with the integration of WhatsApp chatbots for eCommerce, other companies can generate leads through keyword tracking and do so in a much cheaper way.
Related: Importance of Lead Generation for Ecommerce Business
Retention and onboarding
Customers can feel like they have to put in too much effort if they have to contact businesses through websites or other not-so-convenient mediums. Using Whatsapp Chatbot for eCommerce businesses provides a hassle-free touchpoint to customers or leads wanting to reach out to them. This allows companies to have customer interactions on the customers’ preferred platforms but also helps them increase customer retention and onboarding.
Any time assistance
Customers love round-the-clock support. But providing round-the-clock customer assistance can burn a massive hole in the pocket of businesses everywhere. Thanks to AI-driven WhatsApp chatbots, this problem has a pocket-friendly solution. Unlike typical customer service costs, Whatsapp chatbots are a one-time investment requiring no maintenance.
Summing it up
With intelligent WhatsApp chatbots like Chat360 serving customers has never been easier. Give your eCommerce customer service teams the best tools they need to increase profitability today! To learn more about our WhatsApp chatbot, book a demo today!